Design that earns its place on the shelf.

Work

scroll → · all four projects

Vimal Edible Oils

DVC · Strategy · Packaging

Vimal Wellness

Packaging · Brand Arch · Art Dir

Vijay Rath

Brand Arch · Packaging

Retro Pop

Packaging Design · Brand Arch

WHAT WE DO

From shelf-first concepts to production-ready files — structural and graphic design that makes a product stand out and hold up in the real world.
Naming, hierarchy, and portfolio logic that keep a growing range coherent as new products, lines, and sub-brands come online.
Strategic input on positioning, category entry, and brand decisions — brought in at the table, not just at the design stage.
Guidance on substrates, finishes, and print processes so what looks right on screen actually prints right on the shelf.
Hands-on oversight through photoshoots, prepress, and vendor coordination to keep every execution on-brand.
Campaign collateral, retail activations, and one-off projects that fall outside the usual brief — get in touch to talk specifics.

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